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The Marketing Book Podcast

Fun, weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing agency principal, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Now displaying: Page 16
Jan 15, 2016

"The Content Formula: Calculate the ROI of Content Marketing & Never Waste Money Again" by Michael Brenner and Liz Bedor

Click here to see the show notes!

https://www.salesartillery.com/marketing-book-podcast/the-content-formula-michael-brenner

Jan 8, 2016

"Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans" by Mack Collier

Click here for show notes!

https://www.salesartillery.com/marketing-book-podcast/think-like-a-rockstar-mack-collier

Dec 25, 2015

"The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional" by Steve Lubetkin and Donna Papacosta

Click here for show notes!

https://www.salesartillery.com/marketing-book-podcast/the-business-of-podcasting-donna-papacosta

Dec 18, 2015

"The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results" by  Brent Adamson, Matthew Dixon, Pat Spenner, and Nick Toman

Click here for show notes!

https://www.salesartillery.com/marketing-book-podcast/the-challenger-customer-patrick-spenner

Dec 11, 2015

"Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success" by Neal Schaffer

https://www.salesartillery.com/marketing-book-podcast/maximize-your-social-neal-schaeffer

Dec 4, 2015

"Manipurated: How Business Owners Can Fight Fraudulent Online Ratings and Reviews" by Daniel Lemin

https://www.salesartillery.com/marketing-book-podcast/manipurated-daniel-lemin

Nov 27, 2015

"Social Wealth: How to Build Extraordinary Relationships By Transforming the Way We Live, Love, Lead and Network" by Jason Treu

https://www.salesartillery.com/marketing-book-podcast/social-wealth-jason-treu

Nov 20, 2015

"Making Rain with Events: Engage Your Tribe, Create Raving Fans and Deliver Bottom Line Results with Event Marketing" by Scott Ingram

https://www.salesartillery.com/marketing-book-podcast/making-rain-with-events-scott-ingram

Nov 13, 2015

"Likeable Social Media, Revised and Expanded: How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More" by Dave Kerpen

https://www.salesartillery.com/marketing-book-podcast/likeable-social-media-dave-kerpen

Nov 6, 2015

"YouthNation: Building Remarkable Brands in a Youth-Driven Culture" by Matt Britton

https://www.salesartillery.com/marketing-book-podcast/youthnation-matt-britton

Oct 30, 2015

"Spin Sucks: Communication and Reputation Management in the Digital Age" by Gini Dietrich

https://www.salesartillery.com/marketing-book-podcast/spin-sucks-gini-dietrich

Oct 23, 2015

"The Invisible Sale: How To Build a Digitally Powered Marketing and Sales System to Better Prospect, Qualify and Close Leads" by Tom Martin

https://www.salesartillery.com/marketing-book-podcast/the-invisible-sale-tom-martin

Oct 16, 2015

"The Content Revolution: Telling a Better Story to Differentiate from the Competition" by Mark Masters

https://www.salesartillery.com/marketing-book-podcast/the-content-revolution-mark-masters

Oct 9, 2015

"Shareology: How Sharing is Powering the Human Economy" by Bryan Kramer

https://www.salesartillery.com/marketing-book-podcast/shareology-bryan-kramer

Oct 2, 2015

"Speaking Up without Freaking Out: 50 Techniques for Confident, Calm, and Competent Presenting" by Matt Abrahams

https://www.salesartillery.com/marketing-book-podcast/speaking-up-without-freaking-out-matt-abrahams

Sep 25, 2015

"Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing" by Lee Odden

https://www.salesartillery.com/marketing-book-podcast/optimize-lee-odden

Sep 18, 2015

"The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing" by Robbin Phillips, Greg Cordell, Geno Church, and John Moore

https://www.salesartillery.com/marketing-book-podcast/the-passion-conversation-robbin-phillips-greg-cordell-geno-church-john-moore

Sep 11, 2015

"Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses" by Joe Pulizzi

https://www.salesartillery.com/marketing-book-podcast/content-inc-joe-pulizzi

Sep 4, 2015

"Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time" by Joel Comm and Dave Taylor

https://www.salesartillery.com/marketing-book-podcast/twitter-power-3.0-joel-comm-dave-taylor

Aug 28, 2015

"The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million" by Mark Roberge

https://www.salesartillery.com/marketing-book-podcast/the-sales-acceleration-formula-mark-roberge

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