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The Marketing Book Podcast

Fun, weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategy advisor, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Feb 4, 2022

Find Your Yellow Tux: How to Be Successful by Standing Out by Jesse Cole

About the Book:

Stop standing still. Start standing out.

Whether in school, factories, or corporate offices, people are in a mad rush to the middle, going about their business and fitting in.

The problem is, while you may feel as if you’re doing your own thing, you’re not—you’re doing what’s expected of you.

To stand out, take whatever you think is normal, and do the exact opposite.

In Find Your Yellow Tux, Jesse Cole, an in-demand speaker and baseball ringleader, shares how you can achieve amazing things by doing the unexpected.

Using examples from his life and the lives of his heroes—P. T. Barnum, Walt Disney, and MLB owner Bill Veeck, Cole shows how to reinvigorate your goals, reignite your passions, and excel in business and beyond.

The time to break the mold is now—with Find Your Yellow Tux, you'll discover how to find joy and success in everything you do.

About the Author:

Jesse Cole is the founder of Fans First Entertainment and owner of the Savannah Bananas baseball team.

His team has welcomed more than one million fans to their ballpark and has been featured on MSNBC, CNN, ESPN, and in Entrepreneur Magazine.

The Bananas have been awarded Organization of the Year, Business of the Year, and won the Coastal Plain League Championship in their first year. Fans First Entertainment has been featured on the INC 5000 lists as one of the fastest-growing companies in America.

The Savannah Bananas currently have sold out every game since their first season and have a waiting list in the thousands for tickets.

Jesse is an in-demand keynote speaker all over the country sharing the Fans First Experience on how to stand out, be different and create raving fans of both customers and employees.

And, interesting facts: Jesse proposed to his wife Emily while wearing a yellow tux in front of a sold-out crowd. She said Yes! The two later married at their stadium.

Click here for this episode's website page with the links mentioned during the interview...

https://www.salesartillery.com/marketing-book-podcast/find-yellow-tux-jesse-cole

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