"The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come" by Andrew Essex
Click here to view the show notes!
https://www.salesartillery.com/marketing-book-podcast/end-of-advertising-andrew-essex
Hunch: Turn Your Everyday Insights Into The Next Big Thing by Bernadette Jiwa
https://www.salesartillery.com/marketing-book-podcast/hunch-bernadette-jiwa
Recorded 5/16/2017
"The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Impressions" by Noah Fleming
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https://www.salesartillery.com/marketing-book-podcast/Customer-Loyalty-Loop-Noah-Fleming
"Value-ology: Aligning Sales and Marketing to Shape and Deliver Profitable Customer Value Propositions" by Simon Kelly, Paul Johnston, and Stacey Danheiser
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https://www.salesartillery.com/marketing-book-podcast/Value-ology-Simon-Kelly
"Future Marketing: Winning in the Prosumer Age" by Jon Wuebben
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https://www.salesartillery.com/marketing-book-podcast/future-marketing-jon-wuebben
"The Road to Recognition: The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in The Age of Digital Media" by Barry Feldman and Seth Price
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https://www.salesartillery.com/marketing-book-podcast/road-to-recognition-barry-feldman
"Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success" by John Hall and Morgan Brown
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https://www.salesartillery.com/marketing-book-podcast/hacking-growth-sean-ellis
"Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter To You" by John Hall
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https://www.salesartillery.com/marketing-book-podcast/top-of-mind-john-hall
The Transformational Consumer: Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser by Tara-Nicholle Nelson
"Full Funnel Marketing: Embrace Revenue Responsibility and Increase Marketing's Influence on Pipeline Growth and Closed Deals" by Matt Heinz
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https://www.salesartillery.com/marketing-book-podcast/Full-Funnel-Marketing-Matt-Heinz
"Practitioner's Guide to Account-Based Marketing: Accelerating Growth in Strategic Accounts" by Bev Burgess and Dave Munn
"100 Tricks to Appear Smart in Meetings: How to Get By Without Even Trying" by Sarah Cooper
"Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal" by Jeb Blount
Click here to view the show notes!
https://www.salesartillery.com/marketing-book-podcast/Sales-EQ-Jeb-Blount
"Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline" by Marylou Tyler and Jeremey Donovan
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https://www.salesartillery.com/marketing-book-podcast/Predictable-Prospecting-Marylou-Tyler
“KNOWN: The handbook for building and unleashing your personal brand in the digital age" by Mark Schaefer
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https://www.salesartillery.com/marketing-book-podcast/KNOWN-Mark-Schaefer
"Ask More: The Power of Questions to Open Doors, Uncover Solutions, and Spark Change" by Frank Sesno
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https://www.salesartillery.com/marketing-book-podcast/Ask-More-Frank-Sesno
"Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer" by Jamie Shanks
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https://www.salesartillery.com/marketing-book-podcast/social-selling-mastery-jamie-shanks
"The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value" by Thomas Barta and Patrick Barwise
Click here to view the show notes!
https://www.salesartillery.com/marketing-book-podcast/12-powers-marketing-leader-thomas-barta
"Launching to Leading: How B2B Market Leaders Create Flashmobs, Marshal Parades and Ignite Movements" by Ken Rutsky
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https://www.salesartillery.com/marketing-book-podcast/launching-to-leading-ken-rutsky
"Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges" by Tim Sanders
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https://www.salesartillery.com/marketing-book-podcast/Dealstorming-Tim-Sanders
"Master Content Marketing: A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Audience” by Pamela Wilson
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https://www.salesartillery.com/marketing-book-podcast/master-content-marketing-pamela-wilson
“They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer" by Marcus Sheridan
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https://www.salesartillery.com/marketing-book-podcast/they-ask-you-answer-marcus-sheridan
"Impossible To Ignore: Creating Memorable Content to Influence Decisions" by Carmen Simon
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https://www.salesartillery.com/marketing-book-podcast/Impossible-to-ignore-Carmen-Simon
"Non-Obvious 2017 Edition: How To Think Different, Curate Ideas & Predict The Future" by Rohit Bhargava
Click here to view the show notes!
https://www.salesartillery.com/marketing-book-podcast/Non-Obvious-2017-Rohit-Bhargava
"Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age" by Shama Hyder
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https://www.salesartillery.com/marketing-book-podcast/Momentum-Shama-Hyder