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The Marketing Book Podcast

Fun, weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing agency principal, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Mar 27, 2020

Think. Do. Say.: How to Seize Attention and Build Trust in a Busy, Busy World by Ron Tite

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https://www.salesartillery.com/marketing-book-podcast/think-do-say-ron-tite

Cut the jargon. Build a purpose. Get real.

People today are inundated with non-stop content, broken promises, endless product extensions - and pressure from articles titled "The Seven Things That Successful People Do Every Day". They don't know where to look or who to trust. So, how do you win their time and their confidence?

From renowned advertising creative director Ron Tite comes a powerful approach to cutting through the noise - three words: Think. Do. Say. Ditch the jargon, and start making good things happen for you and your organization.

 

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